SHEPHERD SERVICES
Client:
DOUG D.
Project Details
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Shepherd Services, a multi-state towing and recovery provider, needed a modern, reliable, and user-friendly online presence that reflected their professionalism and helped customers quickly get assistance. Their previous website lacked clarity, mobile optimization, and strong local search visibility—critical components for an emergency-based service business. I redesigned and rebuilt their entire website in WordPress and established a fully optimized Google Business profile to improve discoverability across Wyoming, Utah, and Montana.
I began by reviewing their existing digital footprint and analyzing competitor towing companies across the Mountain West region. This helped clarify the core user goal: quick, frictionless access to help during emergencies.
To strengthen their local visibility across three states, I created and optimized a Google Business profile featuring
This redesign gave Shepherd Services a strong digital foundation, helping them expand their reach across Wyoming, Utah, and Montana. By combining user-centered design, clean development, and local SEO strategy, the project supports their mission of offering fast, dependable towing and recovery services across the Mountain West.
